Lately I’ve been making a big push to put myself out there on social media. All I can say is, it’s rough. I feel like my days are packed now with taking pictures and creating videos for TikTok. By the way, did you know that I have a TikTok now? If you didn’t, now you know and you should definitely check it out now.
I am no stranger to expressing myself musically. It’s an activity I always felt that came naturally from me. My understanding of social media was the same, that is until I actually starting working in it. Yes, it’s a place where I can share my music, stories, and adventures with the multitude of people online, but I’m learning that there is a lot more that goes into. Beyond cool pictures, and meaningful captions, promoting myself online requires technical and marketing knowledge. Every platform has its own set of content dimensions, rules, and algorithms and it can get really confusing really quick.
I’m learning now that a balance is needed to make things flow smoothly. It’s so easy to get lost in a sea of content, deadlines, and engagement practices. Social media management is seriously a full time gig. At some point in the scheduling process I have to remember what I’m doing it all for, the music. My music and my need to share it is what started me on this social marketing experiment and I always need to remember that.
But despite the confusion of algorithms and marketing jargon I am committed to staying on track with my social media goals. Over the next month I will be rolling out more content for everyone to enjoy. Make sure you follow me on all of your favorite platforms to see all the cool stuff I will be up to.
Stay Connected. Follow me on Social Media.